An OCSA student awareness campaign

LOOK
UP↑

When was the last time you looked up?

Don’t miss what’s
right in front of you.

THE
CHALLENGE
↓
Hand holding a phone displaying the LOOK UP campaign message

YOUR ATTENTION
IS YOURS.

SCROLL, THEN STOP SCROLLING ↓

THE BIG IDEA / ISSUE → MESSAGE → POLICY → ACTION

OUR MESSAGE TO THE STUDENTS WHO COME AFTER US

Your attention
shapes our school.

01 / ISSUE

We believe constant phone use between classes is a problem.

Heads-down walking disconnects students from the people, conversations, and environment around them.

02 / MESSAGE

We want students to understand that school happens between classes, too.

Small interactions matter. A wave, a joke, or a shared walk can become part of the day you remember.

03 / POLICY

We believe OCSA students should make passing periods phone-free.

Looking up should be the social expectation—not because phones are bad, but because being present is valuable.

04 / ACTION

Put your phone away for the entire walk to your next class.

Notice one person, one sound, and one thing you usually pass by. Start with one passing period.

01 / WHY IT MATTERS

Heads down.
Moments gone.

The walk between classes isn’t dead time. It’s where the school day—and our community—happens.

When your attention stays on your screen, the hallway becomes a blur. A wave goes unseen. A joke never lands. A chance to connect passes by.

9:41•••
swipe↑
01

Your friend waving
from across the hall

02

The song playing
from the courtyard

03

A conversation
you could have joined

Flip the switch. See what comes into focus.

02 / WHAT YOU’RE MISSING

Small moments.
Real life.

01
◡

A face you know

Look up long enough to catch the smile, the nod, the beginning of a hello.

02
↗

A new direction

Notice the poster, the open door, or the friend taking the long way to class.

03
〰

The space between

Give your mind a minute without a feed. Let the hallway feel like a place again.

03 / THE CHALLENGE

YOUR NEXT PASSING PERIOD:

POCKET IT.
LOOK UP.
BE HERE.

  1. 01

    When the bell rings

    Lock your phone before you leave the room.

  2. 02

    For the whole walk

    Keep it in your pocket or bag.

  3. 03

    Notice three things

    A person, a sound, and something you usually pass by.

One passing period. Start there.

Ready to
look up?

Join the challenge and put your attention back where you are. Help leave behind a more connected OCSA.

✓

You’re in.
Phone away. Eyes up. See you in the hallway.